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CREDITZ® Digital Currency Announces Release of Beta Mobile Payment System

Las Vegas, Nevada (PRWEB) October 10, 2007 -- CEO America, Inc. (OTC: CEOA.PK), exclusive US licensee of CREDITZ® Digital Currency, today announced that it has completed development of its beta Mobile Digital Payment system, Version 1.1, thus introducing a new generation of mobile payment applications in the United States of America.

The CREDITZ Mobile Digital Payment system ("MDP") gives CREDITZ Account Holders direct access to all the inherent benefits of CREDITZ right from their cell phone, PDA or other mobile communications device. The CREDITZ MDP will be available to all Creditz beta account holders in mid November. Powered by IBM Series I Technology, Creditz facilitates quick, easy and FREE "person to person" digital transactions within the CREDITZ loyalty payment system in all mobile environments. CREDITZ MDP has been tested and will continue to enhance the application on Blackberry, Nokia, Samsung, LG, Sony Ericsson and Motorola mobile browsers.

The application can be accessed by all mobile handsets which can connect to the internet and does not require downloads and initial setup like some of the applications available in the market. The CREDITZ Mobile Digital Payment system is integrated with an intelligent backend and an SMS gateway which also supports a feature where the user can send personal messages while performing transactions. The CREDITZ MDP application is now implemented in the CREDITZ System infrastructure at IBM Global Services.

David Vaters, founder of the CREDITZ System, stated, "Imagine, you can sign up FREE, get paid CREDITZ to shop and now send and/or receive Digital Currency from friends and family without charge! So next time your dining out and splitting the bill with friends but don't have exact cash or a credit card, send Digital Currency!"

CEO America, Inc. plans to add functionality so that merchants, banks and even government agencies will be able to accept CREDITZ, as payment, from a mobile device right to the point of sale. The micro-payment capability of the Creditz System also enhances the value proposition of merchants and online sites to pay customers to shop, award digital prizing, digital rebates and pay consumers for specific behavioral changes including for purchasing items under $10. such as music, video and ring tones.

CEO's management believes the ability for consumers to use their mobile devices for convenient digital purchases and merchants to accept a secure mobile payment is a valuable feature that could potentially have broad adoption throughout North America. According to the Mobile Industry 2007 statistics, mobile devices now total over 1 Billion worldwide.

David Vaters, also stated, "Merchants, marketers and digital content companies are seeking new ways to monetize their foot traffic and enhance intimacy with their customers. CREDITZ is now available through banks, merchant services and ISO organizations or directly from CEO." Vaters added, "We are interested in introducing our Mobile Payment System to merchants in the United States of America who wish to pilot and test acceptance of CREDITZ Digital Currency, Mobile Digital Payments at their Point-of-Sale terminals."

The CREDITZ MDP is only available in the US and Canada, however, it is expected it will be available in the UK, South America, Russia and Africa throughout 2008.

About CEO America, Inc.

CEO America, Inc. (OTC: CEOA.PK) has the exclusive US licensee of the CREDITZ® Digital Currency System. Utilizing IBM's latest database and Series I infrastructure technology, CREDITZ is designed as a global loyalty payment and marketing system that replaces cash, and provides spendable CREDITZ Digital Currency to consumers. CREDITZ are paid to customers for behavior, and merchants can earn incremental revenue from that behavior. CREDITZ is the first payment system to integrate 21st Century technology micro-payments, loyalty, marketing and business intelligence into an offline and mobile operating platform. It is the world's first Digital Currency--the transaction and marketing engine for the digital economy.

For more information, call Larry Bracco at 702.835.9288 or go to www.creditz.com

Forward-looking statement disclaimer. This document contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, particularly statements words such as "anticipates," "estimates," "expects," "projects," "intends," "plans," "believes" and words and terms of similar substance used in connection with any discussion of future operating or financial performance identify forward-looking statements. Our business is subject to numerous risks and uncertainties including our ability to raise sufficient capital to finance our operations. Other factors and risks could adversely affect our business in the future and could also cause actual results to differ materially from those contained in the forward-looking statements.

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.

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